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Global Citizen Festival: Mandela 100

On the 2nd of December 2018, international advocacy organization Global Citizen brought together its largest contingency of heads of state, dignitaries, a group of the world’s most talented artist and influencers, and thousands of global citizens to celebrate the centenary of Nelson Mandela.

Global Citizen Festival: Mandela 100 was held at FNB Stadium, Johannesburg. Headline performances included Beyoncé & JAY-Z, Cassper Nyovest, D’banj, Ed Sheeran, Eddie Veddar, Femi Kuti, Pharrell Williams & Chris Martin, Sho Madjozi, Tiwa Savage, Usher, Wizkid and many others.

Trevor Noah hosted the Global Citizen Festival: Mandela 100 with co-hosts Naomi Campbell, Dave Chappelle, Danai Gurira, Sir Bob Geldof, Gayle King, Bonang Matheba, Nomzamo Mbatha, Tyler Perry, and Anele Mdoda.

The festival was broadcasted on DSTV, SABC, Viacom’s MTV International, Canal+, MSNBC and iHeartMedia as well as aired highlights and exclusive behind-the scenes content. The broadcast was transmitted in over 180 countries across six continents.

Duma Collective was tasked with script writing as well as assisting with the Foreign Delegations’ hospitality.


December 2, 2018


Creative Direction